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Positive Planet Appoints Andreea Popa as Chief Marketing Officer and Head of Fundraising

Updated: May 17




August 7, 2023 -- New York, NY -- Positive Planet US, a leading non-profit organization whose mission is to empower small business entrepreneurs in underserved communities throughout the U.S. by providing training, mentoring, and financing, announced today that Andreea Popa has joined the team as Chief Marketing Officer and Head of Fundraising. With more than two decades of experience as a marketing and communications executive in the financial services industry, Andreea has expertise in national and international marketing, branding, business repositioning, and product launches at start-up and publicly traded companies. She has been recognized for driving growth and transforming businesses, and recently for designing a unique financial services brand that delivers impactful content and service offerings to middle-market clients globally through a data-driven digital experience. 


Andreea will be responsible for raising Positive Planet’s visibility in the U.S., supporting its fundraising efforts, leading communications and events, as well as mentoring and fostering social connections with program volunteers and donors. “I am beyond thrilled to join the Positive Planet team in their efforts to support underprivileged entrepreneurs that are looking to build successful income-generating businesses,” said Andreea Popa, Chief Marketing Officer at Positive Planet US. “I am committed to building lasting relationships with donors and partnering with other NGOs to deliver on our mission. I look forward to working with our talented team of volunteers on strategic marketing initiatives that will help drive the organization’s growth as it continues to develop high-impact programs that support business owners across the U.S.”


“We are thrilled to welcome Andreea to the Positive Planet family and look forward to her leadership. In the coming months, she will be working with to rebrand and launch a new Website, implement new digital strategies, and help tell our story across multi-media channels,” commented Ingrid Gonzalez, President and Chairwoman of Positive Planet US. “As we celebrate our third anniversary in the U.S., we are now more than ever focused on growing our outreach to entrepreneurs, expanding our volunteer network, and creating relationships with charitable partners and donors who are interested in collaborating with Positive Planet on our mission to alleviate poverty locally and globally through entrepreneurship.”



About Positive Planet US


Positive Planet was founded in France 24 years ago and has since expanded to the United States. The non-profit is part of a vibrant ecosystem of partners that contributes to the United Nations’ 2030 Agenda. To date, Positive Planet has helped over 11 million people in 42 countries. In July 2020, Positive Planet US began to focus on U.S. entrepreneurs and launched its Accelerator Hub Program to mentor entrepreneurs and small business owners and help them grow successful businesses, alleviate poverty, create jobs, and build stronger communities. Positive Planet US is a 501 (c)(3) non-profit organization, EIN 52-2228170. 


To learn more about Positive Planet US or to make a tax-deductible donation, click here.


For media inquiries, contact Andreea Popa, Chief Marketing Officer of Positive Planet US, at andreea.popa@postivieplantetus.org.

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